You know the typical stereotype: Millennials are digital natives, glued to their smartphones, and the only way for a marketer to reach them is through social media. The truth is, Millennials respond to a low tech marketing approach that’s been around for centuries: paper in a mailbox.
Join Neopost as they buck the stereotype and share the studies that show even Millennials respond to direct mail. They will also discuss how to appeal to Millennial values and make your mail stand out.
At noon, Wednesday, July 26 , with mailing expert Patrick Mango as he goes through the myths and facts of using direct mail to reach millennials and make your marketing efforts more effective.
Register and save your seat today.
- Recent statistics on Millennials’ direct mail response rates and behaviors
- Appealing to Millennial values
- How to make your mail stand out and get opened
- And much more…